'Deeply saddened': Ford CEO Jim Farley on Bourbon Street attack


Ford CEO Jim Farley responded to the terrorist attack in New Orleans on Wednesday.

The terrorist attack happened early Wednesday morning New Orleanswhere the FBI said suspect Shamsud-Din Jabbar was speeding down famed Bourbon Street in a rented white Ford pickup amid New Year's festivities. This left 14 dead and several dozen others injured.

“New Orleans…we are deeply saddened by this violent attack,” he said CEO of Ford he wrote on X. “Our hearts go out to the victims and injured, their families and first responders.”

Ford “is and will continue to cooperate fully with authorities,” Farley said.

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FBI Deputy Assistant Director Christopher Raia said Thursday that Jabbar “picked up a leased F-150 in Houston, Texas on December 30” before traveling to New Orleans.

A police officer patrols the French Quarter after an attack by a man driving a truck on Bourbon Street the day before, on January 2, 2025, in New Orleans, Louisiana. At least 10 people were killed and 30 injured on Wednesday when a vehicle plowed into a New Year's Eve crowd in the heart of New Orleans' booming tourist district, authorities in the South American city said. (Photo: ANDREW CABALLERO-REYNOLDS/AFP) (Photo: ANDREW CABALLERO-REYNOLDS/AFP via Getty Images)

A police officer patrols the French Quarter after an attack by a man driving a truck on Bourbon Street the day before, Jan. 2, 2025, in New Orleans, Louisiana. At least 10 people were killed and 30 injured on Wednesday when the vehicle plowed (Andrew Caballero-Reynolds/AFP via Getty Images/Getty Images)

The vehicle rental was arranged through Tur's platform.

A Turo spokesperson said in a statement to Fox News that the peer-to-peer car-sharing company was “heartbroken by the violence in New Orleans and Las Vegas.”

In Las Vegas on the same day, a Tesla Cybertruck that was loaded with canisters of gasoline and mortar for fireworks exploded. It was also rented through the platform.

“We are actively cooperating with law enforcement in the investigation of both incidents. We do not believe that any of the tenants involved in the Las Vegas and New Orleans attacks have a criminal background that would identify them as a security threat. We remain committed to maintaining the highest standards of governance risk with our industry-leading trust and security technologies and teams that include experienced former law enforcement professionals,” said a Turo spokesperson.

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The FBI's Raia said Thursday that “at this time there is no definitive link between the attack here in New Orleans and the attack in Las Vegas,” noting that the investigation is “very early.”

NEW ORLEANS, LOUISIANA, USA - JANUARY 1: A police checkpoint in and around Bourbon Street after a vehicle drove into New Year's crowds in the tourist district, local authorities said in New Orleans, Louisiana, United States on January 1, 2025. (Photo: Patt Little/Anadolu via Getty Images)

A police checkpoint on and around Bourbon Street after a vehicle drove into New Year's crowds in a tourist district, local authorities said in New Orleans, Louisiana, United States on January 1, 2025. (Photo: Patt Little/Anadolu via Getty Images) (Patt Little/Anadolu via Getty Images/Getty Images)

Jabbar, a US citizen from Texas, died on Bourbon Street after a shootout with the policeaccording to the FBI. The agency said an ISIS flag, weapons and a potential IED were discovered in his rental car after the attack.

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Raia said the Bourbon Street suspect “posted several videos on an online platform proclaiming his support for ISIS” while en route to New Orleans.

Margaret Kerkman contributed to this report.

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