The CEO of Meta, Facebook Mark Zuckerberg, Lauren Sanchez, the founder of Amazon Jeff Bezos and CEO of Google Sundar Pichai and Tesla and Spacex Elusk the opening ceremony before Donald Trump will perform in the seventh and state session in the United States in Capitol In Washington, capital, On January 20, 2025.
Saul Loop By Reuters
during Mettler-ToldoInviting profit earlier this month, executive officials found themselves presenting a set of questions on one major topic: definitions.
The maker of industrial standards and laboratory equipment in Ohio has already opened the invitation by destroying the expected influence of the president Donald Trump Trade policy is still developed. But when the event moved to the part of the questions and answers, the inquiries were from analysts looking for more details about the potential definitions fixed.
“The uncertainty in many of our basic markets and the global economy remains,” said Sean Fadala, President of the Financial, on February 7. “Geopolitical tensions remain high, and include the possibility of new definitions that we have not arranged in our instructions.”
The Mettler-Toledo experience was not unique. The largest companies in America are immersed through inquiries about how or if Trump is a promise about issues ranging from international trade to migration and diversity will change companies.
CNBC analysis shows multiple basic topics related to Trump's policies that appear on profit calls S & P 500Companies listed in an increasing section. Take a “tariff”. Just weeks after the new year, the frequency of the word and its changes in profit calls reached its highest level since 2020 – the last full year of Trump's first state.
Moreover, new shortcuts and phrases, such as the “Gulf of America” or “Doug”, found their way to these meetings where the business community resides in what Trump's return to power for them.
It is strange that Trump himself was not mentioned about these calls. Many uses of the word “Trump” in the texts reviewed by CNBC refer to the verb, not the president.
File image: Logo mark outside a Mettler Toledo in Colombia, Maryland on March 8, 2020.
Christfar Trebblalar SIPA USA AP
However, the call text review shows how the Trump -related keywords have become common. With the completion of the first profit season in 2025 more than 75 %, the comments are offered an early overview on how these companies offer new management.
Definitions
One of the most policy policies was TROMP tariff plans. The president shortly outlet – And then delayed – 25 % taxes on imports of the United States from Mexico and Canada. China also slapped separately with the imposition of 10 % and Aluminum and steel tariffs imposed. Then, on Thursday, discuss a plan Imposing revenge definitions Other commercial partners are on the basis of each country separately.
Given uncertainty, it is not surprising that the definitions are a hot topic. The topic showed more than 190 calls made by S&P 500 in 2025, putting it on the right track to see the highest share in half a decade.
He picked up the frequency late last year when Trump's return to the White House became clear. About half of the calls in 2024 that mentioned the forms of the word that occurred in the fourth quarter, according to the CNBC data analysis of FactSet, which is the market research service.
“The study of definitions was at the top of the list of things that we were doing,” he said, he said, he said Petroleum Marathon CEO Marianne Manin in the profit of the Energy Company's profits on February 4.
Many companies have said that they did not affect the possible effects of these drawings to their instructions, noting the uncertainty about the orders they would already enter. Just others are not sure: in Martin Marietta materialsFinancial director James Nicholas said that supplier profits can benefit or reach a tariff on the way that ultimately enters.
while Genak This import tax could not affect the future performance, CEO Aaron Gagdfield said that the generator maker is ready to alleviate the financial result by reducing costs elsewhere and raising their prices. Camden Property Trust CEO Richard Campo said that the company's analysis shows that the proposed tariff will lead to increased costs of materials from Canada and Mexico such as wood and electrical boxes. These comments provide support to the idea that Trump's tariff may lead to an increase in consumer prices and fans enlargement.
Aaron Gajdfield, CEO, GeneraC
Scott Milin CNBC
Zebra techniques Financial Director Nathan said that price increases can help reduce profit pressure. Auto parts maker BorgwarnerAt the same time, another year is expected to decrease in demand in some markets, which has partially attributed the financial manager Craig Arone to the possible opposite winds of these fees.
CiscoR R However, the financial manager said that the company planned some difference in Trump's tariff proposals to become valid and expect to increase costs as a result.
“We have planned many scenarios and steps that we can take depending on what is already enters into force,” he said.
Migration
Meanwhile, the issue of immigration has already appeared on the highest percentage of calls since 2017.
Trump has promised Collective deportation One of his second term is the immigrants during his second term in his post. The elimination of immigration has been an essential element in Trump's political messages since he was partially faced “Wall Building” Between the United States and Mexico for its first term. Critics confirm that his plans will work Labor market shock It can lead to High inflation.
Migrate signals tend to number during the first year of a new management, as CNBC data appears. However, 2025 exceeded the first years of Joe Biden's presidency and the second period of Barack Obama, which confirmed Trump's role in raising the issue within American companies.
Some companies collected immigration with customs tariffs as engines that cannot be able to predict wider within the economy. Nicholas Pinchuk, CEO of the tool maker SuddenThe tales described the strong demand for reform services from its customers, but said that they were still tense by the red flags in the economic background.
“It is clear that the techniques are in a good situation. But this does not make them immunized from the total uncertainty about them: ongoing wars, immigration conflicts, and continuous inflation,” Pinchuk said. “Although the elections in the rear mirror and the new team may be more focused on expanding business, there is a rapid fire than new initiatives. It is difficult not to be sure of what it is.”
In a variety of sectors, companies took questions about what the changes in the formation of American residents mean. AT & Tand Verizon and T-Mobile All remarkable questions about whether the slowdown in immigration will harm the demand for some phone plans. Michael Manilis, Head of Operations in Apartment Director Residential stocksHe said in response to an investigation linked to immigration that he had not seen any relief of rental breaks from the tenants who were deported.
In the Southern California market, real estate developer introduction CEO Hamid Mogadam said that deportations can reduce the workers group, and thus increase the costs of employment in the region. This can exacerbate the pressures of pricing already with the rebuilding of the Los Angeles community in the wake of last month forest fires.
Tyson Foods
Greg Smith Corbus Saba Gety pictures
Other companies have insisted that deportations will not create a shortage of employment for their operations because all their workers are legally authorized. One of these companies, chicken product Tyson foodsHe said he had no factories visited by the United States for Immigration and Customs or witnessed any decrease in the presence of workers.
“We are confident that we will be able to continue to manage our business successfully,” said CEO Deni King on February 3.
Doug and the Gulf
Topics that have gained new importance also started with Trump's return to the already emerging office.
Dog – A shortcut to the new government competence led by Timing CEO Elon Musk It was mentioned in more than 15 calls, starting on Friday morning. This section was placed on alert, as investors wonder whether the contracts between public companies and federal agencies can be on the cutting block with the revenge of the Musk team.
Iron MountainA mine that stores government retirement records, an example of an inefficiency by musk during the visit of the Oval Office. But surprisingly, CEO Bill Millie said that the pressure in order to simplify In fact, benefit Other parts of her work.
He said last week: “As the government continues to lead to be more efficient, we see this as a continuous opportunity for the company.”
A man comes out of the Iron Mountain Inc. Federal government.
Stephanie Strasbourg Bloomberg Gety pictures
Executive managers in BaldirDefense Technology Company, which was a The best performance Within the S&P 500 last year, it is likely optimistic. Technology President Shiham Sancar has described the work with the government as “operational” and “values”, and he hopes that Doug's engineers are able to see this for change.
“I think Dog will bring merit and transparency to the government, and this is exactly what our business is,” Sankar said during the company's call on February 3. “The commercial market is worthy and transparent, and you see the results we have in this type of environment. This is the basis for our optimism about this.”
He pointed to some concerns among other government software providers, and described these agreements as “the sacred cows of the deep state” during the call.
Elsewhere, the so -called Gulf of America was a deviation point after Trump's executive order to rename what was long known as the Gulf of Mexico. Chevron Use the title of the Gulf of America repeatedly In issuing her profits and her invitation with analysts at the end of last month. but Exxon Mobil,, Whose profit was called on the same day, instead chose to indicate the body of the water like the Gulf of Mexico.